Archive for August, 2012

Parents and Kids Breathe Easier for Back-to-School With New “Puffer” Asthma Wristband From AllerMates

Posted in Press Releases on August 15th, 2012
Parents and Kids Breathe Easier for 
Back-To-School with All-New AllerMates® Asthma Wristband 
 
 
New Wristband and “Puffer” Character Added to Allergy and Health Alert Line of Products, Available August 21


 

 


PRODUCT DESCRIPTION

Parents of children with asthma can now breathe easier knowing their children are better protected with “Puffer,” the latest bright, fun, kid-friendly wristband in the AllerMates® collection of allergy and health alert products.  Kids wear the wristbands, dog tags and stickers to alert the people around them – at school, on the playground, in daycare and at others’ homes – of their allergy and health ailments.  Available August 21, 2012 – just in time for back-to-school – “Puffer” joins 14 other fun, original characters that represent the most common allergies and kids’ health issues: peanut, nut, gluten/wheat, milk, egg, shellfish, penicillin, insect sting, latex, pollen, fish, soy, sesame and cat.

 

Wearing an AllerMates “Puffer” wristband might make a teacher, coach or other caregiver more attentive and responsive to a child’s asthma needs. A portion of the proceeds from the sale of “Puffer” products will be donated to asthma research.

 


THE STORY


Iris Shamus, a mother of a child with multiple food allergies, was frustrated by the lack of allergy-related kid-friendly products so she took action and created AllerMates, a line of bright, fun, whimsical character-driven wristbands, dog tags and lunch boxes that young children would happily embrace. In addition to providing comfort and security, she wanted the products to provide a level of positive feeling for kids.

 

PRODUCT DETAILS

AllerMates products are hypo-allergenic, nickel and latex free and have passed rigorous safety standards and testing. The wristbands are adjustable and fit most children. AllerMates is a proud recipient of the Mom’s Choice Awards for best in family-friendly media, products and services and has received the Seal of Approval from PTPA (Parent Tested Parent Approved).

 

THE WEBSITE

The AllerMates website (www.AllerMates.com) offers both parents and children easy to read and understand tips, facts and general information about allergies as well as lots of fun games and activities based on the line of AllerMates characters. The website also has a fully functional social community allowing its members free and easy interaction and sharing of the latest blogs, news, videos and information within the allergy community.  

 

COMPANY INFORMATION

AllerMates is a registered DBA of Awearables, LLC, a Montvale, New Jersey company.  The company is privately held and counts Benjamin Shamus (age 8), VP of Incentivizing the CEO, among its employees. For information about AllerMates products call 866.245.1370 or email info@allermates.com.

 

MSRP:          Wristbands – $6.99 each

                     Dog Tags – $6.99 each

                     Dog Tag Necklace – $3.99

Lunch Bag – $19.98

Stickers (24) $5.99

 

Age Target: Children, All Ages

 

Availability:  AllerMates allergy products are available seasonally at Walgreens for back-to-school and Halloween.  Products can also be purchased at www.AllerMates.com, Amazon.com and independent retailers throughout the U.S.

 

 

Press Contact:

Andrea Blain

Andrea Blain Public Relations

9759 Crawford Ave.

Skokie, IL60076

847-933-9884 phone

847-673-5836 fax

andrea@andreablainpr.com.