Archive for December, 2010

NFL Two-Time MVP Kurt Warner Launches Mobile Apps Company

Posted in Press Releases on December 20th, 2010

For Immediate Release

Kurt Warner’s Good Sports Gang  Readies to Score Some App-Titude


“Kurt Warner’s Football 101 for Kids” for the iPad Now Available Through iTunes

Just in Time for NFL Playoffs



Phoenix, AZ ( December 20, 2010) Huddle up and get ready to tackle hours of digital fun as Kurt Warner’s Good Sports Gang enters the mobile technology world with new sports-themed apps for the iPad with iPhone and iTouch in the works. 


Up first is “Kurt Warner’s Football 101 for Kids” iPad app available from iTunes for $2.99. Through the magic of special effects, Kurt himself introduces pint-sized pigskin players to GSG’s dynamic, wise team captain Qubee, a charming football character.  The two team up to teach children all about football fundamentals in an interactive, fun-filled, and easy-to-understand way.  This app arrives just as college football turns its attention to the BCS Bowl games and the NFL heads into end-of-season crunch time and the playoffs!


Developed by GSG Media (, a new multimedia development group spearheaded by recently retired two-time NFL MVP and Super Bowl MVP Kurt Warner and his wife Brenda, the company is developing a number of electronic products designed to teach problem-solving and critical thinking skills as well as impart values such as teamwork, perseverance and fair play in young sports enthusiasts ten years old and under.


“Our Good Sports Gang products are a perfect fit for hand-held devices as the apps incorporate all of the elements that kids like including state-of-the-art digital technology, cool 3D animated characters, sports and fun multi-level games,” said Kurt Warner. “Our creative process has resulted in engaging, whimsical apps that kids and parents can enjoy together — and there’s more to come.”


GSG Media’s producing partner is Schwartz & Associates Creative, a media company that designs and distributes compelling, immersive, multi-platform content. The new venture’s products feature the Good Sports Gang, a team of high-bouncing, energetic sports ball characters – with personality traits and quirks that are appealing to all children. 


Program Details:

 “Kurt Warner’s Football 101 for Kids” ($2.99)

Calling all kids ages 10 and under – and anyone in need of the football basics!  Join former Pro Quarterback and two-time league MVP Kurt Warner and his animated football friend, Qubee, on a fast-paced tour thru the world of football.  Learn the fundamentals in the Good Sports Gang Gridiron Training Camp, including…

-                1st Quarter: Who’s Who – each player’s position on the field
-                2nd Quarter: Read the Field – features on a football field
-                3rd Quarter: First and Ten – understanding downs
-                4th Quarter: Know the Score – touchdowns, extra points, field goals and more


•  Literally hundreds of interactive pages to teach the basics

•  Lightning Round questions following each quarter to test learning

•  Points awarded during each quarter and at the end of each Lightning Round and displayed on the individual scoreboards

•  Scores compiled for up to four individual players


Requirements: Compatible with the iPad. 


Portions of proceeds from the sale of the Good Sports Gang products benefit Kurt and Brenda Warner’s First Things First Foundation (, a non-profit public charity dedicated to impacting lives by promoting Christian values, sharing experiences and providing opportunities to encourage everyone that all things are possible when people seek to put first things first.


            The next app featuring the GSG characters, Kurt Warner’s (Think Fast!) Scramble, is scheduled for release in February 2011. 


Visit for a more in-depth look at GSG Media including a video message from Warner, product descriptions, downloadable screen shots, background information on the company founders and a link to iTunes to purchase products.


About the Producers
Saint Louis-based Schwartz & Associates Creative ( is a pioneer in the interactive educational business.  In 1995, its principals formed the Evergreen Project, one of the first web-based product development groups focusing on the K-8 market.  Five years later, the Evergreen Project was acquired by Ask Jeeves (now, a California-based search engine company.  Since that time, Schwartz & Associates has concentrated its efforts on developing interactive and animated educational products for children as well as educational media for museums and cultural centers.  Since its founding in 1973, the company has received numerous national and international awards for its work in new media, animation and video.




Press Contacts:
Andrea Blain
Andrea Blain Public Relations
9750 Crawford Ave.
Skokie, IL 60076


Elizabeth Schwartz, Executive Producer
Schwartz & Associates Creative
212 S. Bemiston #3
St. Louis, MO 63105
314-531-6810 #222