Archive for October, 2007

New BookBox DVD Series Features Same Language Subtitling

Posted in Press Releases on October 5th, 2007

For Immediate Release

 

Master Communications Presents
Reading Karaoke with Release of New
‘BookBox®’ DVD Series

 

“Enchanting Christmas Stories”
“Stories From Around the World”

 

Initial Titles in the Release Leap Onto DVD Oct. 23, 2007
Feature Same Language Subtitling Technology – Proven to Increase Children’s Reading Ability

 

 

CINCINNATI (Oct. 8, 2007) – It’s never too early to learn to read, whatever language you speak. And with today’s interactive visual and media technology available as a teaching tool, it’s never been easier.  But how do you make reading entertaining for kids as well as educational?  And how do you use visual storytelling to teach a child to read or learn a language?  Why, with BookBox, of course!

 

            Created by literacy expert Dr. Brij Kothari, who holds a Ph.D. in Education from Cornell University, BookBox is a new DVD series that uses Same Language Subtitling (SLS) – synchronizing the text, audio and visual components of a story shown on screen – or “reading Karaoke style.”

SLS is the simple idea of subtitling music videos, film, television and DVDs in the same language as the audio.  Word for word, what is heard is what will be read on screen.

 

SLS has its roots in a project that addressed mass illiteracy in India.  In 1996, Dr. Kothari hit upon the idea while trying to improve his Spanish by watching a film in Spanish.  “The Spanish movie had English subtitles, and I remember commenting that I wished it came with Spanish subtitles, if only to help us grasp the Spanish dialogue better,” he said.  “And if they just put Hindi subtitles on Bollywood songs in Hindi, India would become literate. That idea became an obsession.  It was so simple, intuitively obvious and scalable in its potential to help hundreds of millions of people read – not just in India, but globally.”

 

Dr. Kothari went on to win several awards for his research in SLS and most recently has been invited to attend the UNESCO Regional Conference in Support of Global Literacy in Mali this September. He created BookBox to make stories come alive, entertain and help children improve their basic reading skills all at the same time. 

 

BookBox titles are a compilation of short animated films featuring SLS, which has been proven to aid early readers in developing their reading skills. The stories will be available in numerous different languages on different discs. Enchanting animation, dramatic vocalization, beautiful music and easy-to-follow on-screen text come together to provide hours of viewing fun! 

 Available from Master Communications, best known for the multi-award-winning Families of the World DVD series, BookBox is launching Oct. 23rd with Enchanting Christmas Stories and Stories From Around the World. Each 30-minute BookBox DVD is recommended for ages five and older and will retail for $14.95.

 

Enchanting Christmas Stories will be available in English only, English/Spanish, English/French, English/German, English/Italian, and English/Mandarin Chinese.  Stories From Around the World will be available in English only, English/Spanish, English/French, English/German, English/Italian, English/Mandarin Chinese, English/Hindi, English/Gujarti, English/Russian and English Portuguese.

 

 DVD extras include downloadable coloring pages and interactive games designed to improve a child’s memory and observation skills.

 

Stories on Enchanting Christmas Stories are:
·         “The First ChristmasThe star of Bethlehem recounts how on the first Christmas Eve, the angels came and requested him to shine with all his brightness to lead the three kings through the desert to meet baby Jesus.  

·        “The Greatest Treasure” – Peter stumbles upon a treasure map and decides to seek it out, meeting several animals along the way who join him on his quest. Together, they defy the obstacles in their way, find the prize and realize that the greatest treasure of all is friendship.

·        “Tucket the Bucket”Tucket, a gardener’s favorite bucket, develops a hole, is tossed aside and rusts after a rainstorm. One day, a little girl discovers him, cleans the rust off and places a rose plant inside. Tucket takes care of the rose bud, making him the happiest bucket in the world.   

·        “The Elves and the Shoemaker”A poor cobbler and his wife are aided by two elves who, during the nights, secretly craft several exquisite pairs of shoes. Soon, they become quite well known in town for their innovative designs.  In the true spirit of the season, they show their thanks and appreciation by stitching the elves warm clothing and a pair of shoes for Christmas.

·        “Santa’s Christmas”Oh, no, the usual hustle and bustle of preparing presents is gone as Santa has fallen ill! Children come to visit and offer him gifts, proving the true meaning of Christmas is wrapped up in love and kindness.

 

Stories on Stories from Around the World are:

  •  “The First Well” – A magical tale from a kingdom far, far away about how the very first well was created.
  • “The Boo in the Shoe” – Meet playful “Boo” creatures who hide under beds at night and come out to play during the day.
  • “The Whispering Palms” – A charming tale about Mori, who lives with her parents in a coconut grove and helps her father who goes fishing every morning. A random dream changes their lives forever and they decide to live in harmony with nature and find alternative methods of earning their living.
  • “The Little Pianist” – Azul loves to play the piano and practices regularlyHis piano teacher confuses him one day when she asks him to play from his heart for the upcoming recital. How can you play piano with your heart and not your fingers? Azul nervously begins to play at the recital and magically his fingers move by themselves, thus finding the true meaning of “playing from the heart.”
  • “Elephant Goes to the City” – Rosa, a baby elephant is terribly unhappy as she lives all alone in her cage at the zoo. A chance escape gives her the freedom to explore the city and raise a bit of havoc!  When the zoo keeper finds her, he realizes she would be best living with other elephants in the freedom of a forest reserve.

A portion of proceeds from the sale of BookBox DVDs will be donated to www.PlanetRead.org, a not-for-profit organization dedicated to reading and literacy development around the world.

Master Communications will release two titles in the BookBox series in early 2008 and thereafter will release two to four DVDs per year. For more information about BookBox or to order DVDs call

1-800-765-5885 or visit  www.master-comm.com.

 

####

Series:              BookBox

DVD Titles:      “Enchanting Christmas Stories”

“Stories from Around the World”

Release Date:   Oct. 23rd, 2007

Genre:              Children; ages 5 and older

R/T:                  Approximately 30 minutes each

SRP:                $14.95 each

 

Press Information:

Andrea Blain

Andrea Blain Public Relations

9750 Crawford Ave.

Skokie, IL 60076

847-933-9884 phone

847-673-5836 fax

andrea@andreablainpr.com

The Ever-Popular Care Bears Mark Their 25th Anniversary With An All-New CGI Adventure

Posted in Press Releases on October 5th, 2007

For Immediate Release

 

 


THE EVER-POPULAR CARE BEARS MARK THEIR 25TH ANNIVERSARY WITH AN ALL-NEW CGI ADVENTURE 

 

‘CARE BEARS OOPSY DOES IT”

 

 

Debuting October 23 From Fox Home Entertainment, DVD Release
 Coincides With Launch Of New Toy Line and CBS Television Premiere

 

–Fox Home Entertainment and St. Jude Children’s Research Hospital
 Launch Special Care Bears Event and Celebrity Care Bears Auction–

 

LOS ANGELES (Oct. 8, 2007) Celebrating 25 years of caring and sharing and being one of the strongest franchises in the toy, fashion, and entertainment categories, American Greetings Properties and Fox Home Entertainment present an all-new CGI animated adventure Care Bears: Oopsy Does It! premiering on DVD October 23. The release marks the Care Bears return with a new look and two new characters—clumsy Oopsy Bear and bilingual Amigo Bear. 

 

Fox Home Entertainment and American Greetings Properties will support the release of The Care Bears: Oopsy Does It with a targeted multi-million dollar marketing campaign which will include national television, cable, radio, print and online advertising, as well as an all new website, care-bears.com and multiple retail events and promotions. Along with the DVD release, American Greetings Properties is launching new Care Bears toy lines from Play Along that includes Oopsy Bear and a Limited Edition 25th Anniversary Care Bear with authentic Swarovski crystal eyes and sterling silver-plated accents (SRP $19.99).  Each Care Bears: Oopsy Does It! DVD will be packaged with an exclusive Oopsy Bear toy (valued at $7.99) and will be available for the suggested retail price of $19.98 U.S./$21.98 Canada.  Pre-book is September 26.
In addition, the Care Bears will be top-of-mind with consumers as they make their television comeback this fall, premiering on CBS Saturday morning cartoons. And, the 25th anniversary continues with a Care Bears float in the 2007 Macy’s Thanksgiving Day Paradeâ, featuring a live performance of the new Care Bears theme song by vocalist Kay Hanley (Josie and the Pussycats).
Twentieth Century Fox Partnership With St. Jude Children’s Research Hospital
Twentieth Century Fox Home Entertainment will celebrate the DVD release of the all-new Care Bears CGI animated adventure Oopsy Does It! by hosting a celebrity event benefiting St. Jude Children’s Research Hospital, internationally recognized for its pioneering work in finding cures and saving children with cancer and other catastrophic diseases. The star-studded launch will be held at the Pacific Design Center on October 20, 2007 and will treat celebrities, their families and all invited guests to an afternoon featuring a “design your own Care Bear” station, photos with walkabout characters, and bear-y fun games and activities for kids of all ages! The event will culminate with the auction of 25 exclusive Care Bears decorated by the attending celebrities. Proceeds from the Care Bears auction will benefit St. Jude Children’s Research Hospital. For more information on the auction please visit www.CharityBuzz.com.

Care Bears: Oopsy Does It! Synopsis

Oopsy Bear is the only Care Bear without a belly badge.  When Cheer and Grumpy Bear build an amusement park for their friends, Oopsy Bear accidentally destroys it.  Grizzle, an evil bear, uses Oopsy’s mistake in a plot to steal the Care Bears’ belly badges. But, Oopsy stumbles to the rescue proving you don’t need a badge to be a bear who cares.

 

Care Bears: Oopsy Does It! Bonus Features
Available in full screen format, The Care Bears: Oopsy Does It DVD is presented in English Dolby Digital 5.1, as well as English and Spanish Subtitles.  The DVD bonus materials include a music video, “We Are The Care Bears,” performed by Kay Hanley.

 

About Twentieth Century Fox Home Entertainment
A recognized global industry leader, Twentieth Century Fox Home Entertainment LLC (TCFHE) is the worldwide marketing, sales and distribution company for all Fox film and television programming on VHS, DVD and Blu-ray Disc (BD) as well as acquisitions and original productions.  The company also releases all products around the globe for MGM Home Entertainment.  Each year TCFHE introduces hundreds of new and newly enhanced products, which it services to retail outlets — from mass merchants and warehouse clubs to specialty stores and e-commerce – throughout the world.  Twentieth Century Fox Home Entertainment LLC is a subsidiary of Twentieth Century Fox Film Corporation, a News Corporation company.

 

About American Greetings Properties
American Greetings intellectual property and outbound licensing division, American Greetings Properties, was established to develop multi-platform entertainment, licensing, merchandising and promotional campaigns for its classic properties, as well as develop a new series of character brands. The impetus for setting up the division was inspired by the success of two properties, Care Bears and Strawberry Shortcake, which have each made $2 billion in retail sales, $4 billion collectively. For more information, visit www.agpbrands.com

 

About American Greetings Corporation
American Greetings Corporation (NYSE: AM) is one of the world’s largest manufacturers of social expression products.  Along with greeting cards, its product lines include gift wrap, party goods, stationery, calendars, ornaments and electronic greetings.  Located in Cleveland, Ohio, American Greetings generates annual net sales of approximately $1.7 billion.  For more information on the Company, visit http://corporate.americangreetings.com.

 

About The Care Bears
When introduced by American Greetings in 1982, the CARE BEARS property helped teach kids about the importance of caring and sharing. Led by Cheer Bear, Tenderheart Bear, Share Bear and other beloved characters, the CARE BEARS connected with children and families the world over. In 2002, the CARE BEARS made a grand re-entrance and sparked consumer demand for CARE BEARS products among a new generation of kids and teens, as well as parents who originally grew-up with the brand. America’s favorite bears have generated over $2 billion in retail sales worldwide since the re-launch of the property in 2002, demonstrating its appeal as a true classic and evergreen property. Along with an updated look, new products, home entertainment, and a new television series set to debut in Fall 2007, the CARE BEARS continue their caring and sharing mission in 2007 and beyond. CARE BEARS is a registered trademark of Those Characters from Cleveland, Inc. All Rights Reserved.

 

#  #  #
To download press materials, please visit www.foxpressroom.com.
                                                                                                                              

Care Bears: Oopsy Does It DVD
Price:                          $19.98 U.S./$21.98 Canada

Street Date:                  October 23, 2007
Running Time:   71 min 
Catalog Number:          2246072
Screen Format: Full screen
MPAA:                        NR
Language:                     English
Closed Captioned:        YES

 

 

Contacts:

 

Print/Radio Media Contact:
Andrea Blain/Andrea Blain Public Relations
andrea@andreablainpr.com/847-933-9884

 

Erin O’Brien/20th Fox Home Entertainment
erin.obrien@fox.com/310-369-2249

 

Domestic Television Media Contact: 
Harry Parrish / harry.parrish@fox.com/310-369-1628;
Chris
Argyropoulos/chris.argyropoulos@fox.com
/310-369-1787    

 

Online Media Contact:
Onlinepr@fox.com

 

 

Twirl, Pirouette and Plie with Angelina Ballerina The Silver Locket Special Edition DVD

Posted in Press Releases on October 5th, 2007

Twirl, Pirouette and Plie with Angelina Ballerina
As HIT Entertainment &
20th Century Fox Home Entertainment Release
ANGELINA BALLERINA: THE SILVER LOCKET
SPECIAL EDITION
DVD Features Exclusive Limited Edition Book, Angelina Ballerina: The Silver Locket,
On-Pack While Supplies Last

LOS ANGELES / NEW YORK, NY – Oct. 8, 2007 – This October, Angelina Ballerina™ pirouettes her way out of another predicament in this DVD release Angelina Ballerina: The Silver Locket Special Edition from HIT Entertainment and Twentieth Century Fox Home Entertainment. Angelina, the little star with big dreams of becoming a prima ballerina, borrows her mother’s dear silver locket without permission and loses it!  Determined to be responsible and make things right, Angelina must tell the truth and is surprised when an improbable person leaps to her aid.  Available in time for the holiday season on October 16th,Angelina Ballerina: The Silver Locket Special Edition features an added bonus for fans of the little star with big dreams as it comes  with the book, Angelina Ballerina: The Silver Locket, on-pack (while supplies last) for the suggested retail price of $14.98.

 

Angelina Ballerina, a Parents Choice Award Winner, airs daily on PBS KIDS SproutSM and On Demand and weekly on PBS KIDS.

 

Angelina Ballerina: The Silver Locket Special Edition Fast Facts:

  • Street Date: October 16, 2007
  • DVD SRP: $14.98
  • DVD Running Time: 49 minutes
  • Includes Angelina Ballerina: The Silver Locket DVD and Angelina Ballerina The Silver Locket book on pack!

 

Angelina Ballerina: The Silver Locket Special Edition Synopsis:
Angelina borrows her mother’s precious silver locket without permission and is devastated when she loses it. When Angelina must confess to her parents, an unlikely person comes to her rescue!

 

About Angelina Ballerina
Angelina Ballerina is a little star with big dreams of becoming a prima ballerina.  This feisty little mouse works hard to reach her goal and along the way, always learns from her mistakes. When little girls share in Angelina’s experiences, they’re inspired to go after their big dreams too.  In addition to the critically acclaimed story books created by Katharine Holabird and Helen Craig, Angelina Ballerina dances her way into the hearts of young girls weekly on PBS KIDS® and PBS KIDS SproutSM.  For more information about Angelina Ballerina, please visit www.angelinaballerina.com.  

 

About HIT Entertainment
HIT Entertainment, owned by private equity investment group Apax Partners, is one of the world’s leading independent children’s entertainment producers and rights-owners. HIT’s portfolio includes properties, such as Barney™, Bob the Builder™, Thomas & Friends™, Pingu™, Fireman Sam™, Angelina Ballerina™ and Rainbow Magic™. HIT represents Fifi and the Flowertots and Roary the Racing Car in North America and Japan and acts as a worldwide representative for The Jim Henson Company’s library of classic family brands and as representative for The Wiggles® in the UK. HIT also owns the Guinness World Records™ publishing and television property. Launched in 1989, HIT’s lines of business span television and video production (including studios in the US and the UK), publishing, consumer products licensing and live events. With a catalogue of more than 1,000 hours of young children’s programming, HIT sells its shows to more than 240 countries worldwide, in more than 40 different languages and has operations in the UK, US, Canada, Hong Kong and Japan. In 2005, the Company joined Comcast Corporation, PBS and Sesame Workshop to launch PBS KIDS SproutSM, a 24-hour digital cable channel and VOD service for preschoolers.
 

 

About Twentieth Century Fox Home Entertainment
A recognized global industry leader, Twentieth Century Fox Home Entertainment LLC is the worldwide marketing, sales and distribution company for all Fox film and television programming on VHS and DVD as well as video acquisitions and original productions.  Each year the Company introduces hundreds of new and newly enhanced products, which it services to retail outlets – from mass merchants and warehouse clubs to specialty stores and e-commerce – throughout the world.  Twentieth Century Fox Home Entertainment LLC is a subsidiary of Twentieth Century Fox Film Corporation, a News Corporation company.

 

# # #

 

For more information contact:

 

Andrea Blain
Andrea Blain Public Relations Inc.
9750 Crawford Ave.
Skokie, IL 60076
847-933-9884 phone
847-673-5836 fax
andrea@andreablainpr.com

 

 

Erin O’Brien / Dorrit Ragosine
Fox Home Entertainment
310.369.2249 / 310.369.3913
erin.obrien@fox.com /
dorrit.ragosine@fox.com

Encourage Reading with New BookBox ™ Series

Posted in Press Releases on October 3rd, 2007

CINCINNATI (Oct. 4, 2007) – It’s never too early to learn to read, whatever language you speak. And with today’s interactive visual and media technology available as a teaching tool, it’s never been easier.  But how do you make reading entertaining for kids as well as educational?  And how do you use visual storytelling to teach a child to read or learn a language?  Why, with BookBox, of course!

            Created by literacy expert Dr. Brij Kothari, who holds a Ph.D. in Education from Cornell University, BookBox is a new DVD series that uses Same Language Subtitling (SLS) – synchronizing the text, audio and visual components of a story shown on screen – or “reading Karaoke style.”

SLS is the simple idea of subtitling music videos, film, television and DVDs in the same language as the audio.  Word for word, what is heard is what will be read on screen.

SLS has its roots in a project that addressed mass illiteracy in India.  In 1996, Dr. Kothari hit upon the idea while trying to improve his Spanish by watching a film in Spanish.  “The Spanish movie had English subtitles, and I remember commenting that I wished it came with Spanish subtitles, if only to help us grasp the Spanish dialogue better,” he said.  “And if they just put Hindi subtitles on Bollywood songs in Hindi, India would become literate. That idea became an obsession.  It was so simple, intuitively obvious and scalable in its potential to help hundreds of millions of people read – not just in India, but globally.”

Dr. Kothari went on to win several awards for his research in SLS and most recently has been invited to attend the UNESCO Regional Conference in Support of Global Literacy in Mali this September. He created BookBox to make stories come alive, entertain and help children improve their basic reading skills all at the same time. 

BookBox titles are a compilation of short animated films featuring SLS, which has been proven to aid early readers in developing their reading skills. The stories will be available in numerous different languages on different discs. Enchanting animation, dramatic vocalization, beautiful music and easy-to-follow on-screen text come together to provide hours of viewing fun! 

 Available from Master Communications, best known for the multi-award-winning Families of the World DVD series, BookBox is launching Oct. 23rd with Enchanting Christmas Stories and Stories From Around the World. Each 30-minute BookBox DVD is recommended for ages five and older and will retail for $14.95.

Enchanting Christmas Stories will be available in English only, English/Spanish, English/French, English/German, English/Italian, and English/Mandarin Chinese.  Stories From Around the World will be available in English only, English/Spanish, English/French, English/German, English/Italian, English/Mandarin Chinese, English/Hindi, English/Gujarti, English/Russian and English Portuguese.

 DVD extras include downloadable coloring pages and interactive games designed to improve a child’s memory and observation skills.

Stories on Enchanting Christmas Stories are:
·         “The First ChristmasThe star of Bethlehem recounts how on the first Christmas Eve, the angels came and requested him to shine with all his brightness to lead the three kings through the desert to meet baby Jesus.  

·        “The Greatest Treasure” – Peter stumbles upon a treasure map and decides to seek it out, meeting several animals along the way who join him on his quest. Together, they defy the obstacles in their way, find the prize and realize that the greatest treasure of all is friendship.

·        “Tucket the Bucket”Tucket, a gardener’s favorite bucket, develops a hole, is tossed aside and rusts after a rainstorm. One day, a little girl discovers him, cleans the rust off and places a rose plant inside. Tucket takes care of the rose bud, making him the happiest bucket in the world.   

·        “The Elves and the Shoemaker”A poor cobbler and his wife are aided by two elves who, during the nights, secretly craft several exquisite pairs of shoes. Soon, they become quite well known in town for their innovative designs.  In the true spirit of the season, they show their thanks and appreciation by stitching the elves warm clothing and a pair of shoes for Christmas.

·        “Santa’s Christmas”Oh, no, the usual hustle and bustle of preparing presents is gone as Santa has fallen ill! Children come to visit and offer him gifts, proving the true meaning of Christmas is wrapped up in love and kindness.

Stories on Stories from Around the World are:

  •  “The First Well” – A magical tale from a kingdom far, far away about how the very first well was created.
  • “The Boo in the Shoe” – Meet playful “Boo” creatures who hide under beds at night and come out to play during the day.
  • “The Whispering Palms” – A charming tale about Mori, who lives with her parents in a coconut grove and helps her father who goes fishing every morning. A random dream changes their lives forever and they decide to live in harmony with nature and find alternative methods of earning their living.
  • “The Little Pianist” – Azul loves to play the piano and practices regularlyHis piano teacher confuses him one day when she asks him to play from his heart for the upcoming recital. How can you play piano with your heart and not your fingers? Azul nervously begins to play at the recital and magically his fingers move by themselves, thus finding the true meaning of “playing from the heart.”
  • “Elephant Goes to the City” – Rosa, a baby elephant is terribly unhappy as she lives all alone in her cage at the zoo. A chance escape gives her the freedom to explore the city and raise a bit of havoc!  When the zoo keeper finds her, he realizes she would be best living with other elephants in the freedom of a forest reserve.

A portion of proceeds from the sale of BookBox DVDs will be donated to www.PlanetRead.org, a not-for-profit organization dedicated to reading and literacy development around the world.

Master Communications will release two titles in the BookBox series in early 2008 and thereafter will release two to four DVDs per year. For more information about BookBox or to order DVDs call

1-800-765-5885 or visit  www.master-comm.com.

####

Series:              BookBox

DVD Titles:      “Enchanting Christmas Stories”

“Stories from Around the World”

Release Date:   Oct. 23rd, 2007

Genre:              Children; ages 5 and older

R/T:                  Approximately 30 minutes each

SRP:                $14.95 each

Press Information:

Andrea Blain

Andrea Blain Public Relations

9750 Crawford Ave.

Skokie, IL 60076

847-933-9884 phone

847-673-5836 fax

andrea@andreablainpr.com